Despite being a pioneer in hybrid cars, Toyota failed to translate that knowledge and experience into a strong battery electric vehicle portfolio. Although the company collaborated with Tesla early in the last decade, it has recently taken to lobbying governments to water down decarbonization strategies rather than churning out BEVs. But that situation looks set to change—at least in terms of the company presenting a stronger lineup of fully electrified products.
On Tuesday in Tokyo, the automaker held a briefing to discuss more details about its BEV plan. “Specifically, we plan to roll out 30 battery EV models by 2030, globally offering a full lineup of battery EVs in the passenger and commercial segments,” said Toyota President Akio Toyoda.
Toyota wants to sell 3.5 million BEVs per year by that date, and it showed off a diverse array of EV concepts, many of which it says should appear as road versions in the next few years.