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Roku unveils an e-commerce deal with Walmart, allowing TV viewers to use remotes to shop during commercials and check out with Roku Pay; stock up 4% after hours (Etan Vlessing/Hollywood Reporter)

Etan Vlessing / Hollywood Reporter:
Roku unveils an e-commerce deal with Walmart, allowing TV viewers to use remotes to shop during commercials and check out with Roku Pay; stock up 4% after hours  —  The pact could make TV streaming the next frontier in e-commerce shopping by blending entertainment and instant product purchases.