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After toning down its Singles’ Day marketing, Alibaba says nearly 400 brands reached $15M+ in sales; JD.com says sales reached $48.72B, up from $42.4B last year (Josh Horwitz/Reuters)

Josh Horwitz / Reuters:
After toning down its Singles’ Day marketing, Alibaba says nearly 400 brands reached $15M+ in sales; JD.com says sales reached $48.72B, up from $42.4B last year  —  A virtual appearance by British actor Benedict Cumberbatch and flashy deals kicked off Alibaba Group Holding Ltd’s (9988.HK) …